This webinar looks at the challenges of marketing, the role of branding and the development of communities and ways your organisation can achieve competitive advantage.
Content based on the module Marketing in the 21st century (BB844).
This is our refreshed career webinar programme for 2017, offering CPD opportunities using content from our triple-accredited MBA. The professionally-led CPD learning webinars aim to give you practical advice and a snapshot of course content alongside a practical toolkit that you can put into practice straight away to your work environment.
The programme is brought to you by OU Associate Lecturers who tutor on MBA modules and courses.
Find your personal contacts including your tutor and student support team:Your contacts
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For information, advice and guidance on using the library, referencing styles or finding journals, ebooks and articles for your assignments:Library help and support